Christine & Company

Selling Strategy · FAQ

How much should I spend on pre-listing preparation?

Last updated: June 2026

Quick Answer

A general guideline is 1% to 2% of the expected sale price invested in preparation. For a $1 million home, that is $10,000 to $20,000 — which often returns three to five times that amount in final sale price. Your agent should help you prioritize where the investment creates the most value.

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